Rich's San Diego

About this place Rich's San Diego

Rich's San Diego is the gay dance club that Hillcrest needs to be a complete gay neighbourhood — the venue that offers a proper nightclub experience rather than a bar, where the dance floor is the purpose and the DJs are the product. Rich's has been operating on University Avenue long enough to have outlasted multiple waves of San Diego nightlife trends and to have earned the loyalty of the city's gay male community as the default answer for a proper night of dancing. The weekly programming covers the format range: circuit-oriented nights with high-energy electronic music, themed parties, underwear events, bear nights, and regular appearances by resident and visiting DJs. The crowd is predominantly gay male and younger, though the venue draws across age groups when the programming is right. Rich's is the correct answer for visitors asking "where do I dance?" in San Diego — the club with the track record, the clientele, and the DJ programme to support that recommendation. The University Avenue location puts it within easy walking distance of Urban Mo's, the Gossip Grill, and Flicks, making it the natural endpoint of a night that begins at one of Hillcrest's other bars.