BEGIN:VCALENDAR VERSION:2.0 PRODID:-//GayOut//Event Export//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VEVENT UID:177314@gayout.com DTSTAMP:20260814T055818Z DTSTART:20261208T083000Z DTEND:20261208T103000Z SUMMARY:Momentum Marketing: The Visibility Levers That Matter Today DESCRIPTION:Registration &\\; Pricing\\n \\nJoin us to unlock the top visibility strategies to boost your business’\\;s momentum into 2027!\\nIn today’\\;s world\\, attention is layered and momentum is engineered. Visibility isn’t about doing more marketing\\, it’s about pulling the right levers in the right order.\\nIn this seminar\\, you’ ll learn how to leverage a modern marketing “Visibility Stack\\,” bui lt around three essential lanes: Owned\\, Shared\\, and Borrowed attentio n. Agency owners specializing in Brand and Web\\, Social Media\\, and PR/ Influencer Marketing will share their unique perspectives and show how th e stack works together to create real momentum.\\nWe’ll Explore How:\\n Clarity attracts the right people (brand + positioning)\\nConversation bu ilds relational equity (social + community)\\nCredibility accelerates tru st (PR + influencer)\\nConversion captures demand (website + digital expe rience)\\nCompounding happens when everything aligns\\nYou’ll walk away understanding where your visibility is strong\\, where it’s leaking\\, and which lever your business should pull next.\\nMeet our speakers\\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n Liz McVoy \\n \\n \\n \\n Founder \\n \\n \\n \\n Luce ra Studio \\n \\n \\n \\n \\n \\n \\n \ \n \\n ABOUT Liz McVoy\\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n Anne DiVitto \\n \\n \\n \\n Owner \\n \\n \\n \\n Word Out Influenc e \\n \\n \\n \\n \\n \\n \\n \\n \\n ABOUT Anne DiVitto\\n \\n \\n \\n \\n \ \n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n Mary Gunther \\n \\n \\ n \\n Founder \\n \\n \\n \\n The Social G Co \ \n \\n \\n \\n \\n \\n \\n \\n \\n ABOUT Mary Gunther\\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\nE vent Sponsors\\nProgram Underwriter\\n \\n \ \n \\n \\nChamber Champion\\n \\n \\n \\n \\n \\n \\n \\n \\n \\n \\nUnderwriter\\nhttps://www.gayout.com/usa-canada/u nited-states/grand-rapids/events/momentum-marketing-the-visibility-levers -that-matter-today-2026-12-08 LOCATION:grandrapids.org URL:https://www.gayout.com/usa-canada/united-states/grand-rapids/events/momentum-marketing-the-visibility-levers-that-matter-today-2026-12-08 STATUS:CONFIRMED END:VEVENT END:VCALENDAR