El Paso Sun City Pride

El Paso Sun City Pride is the nonprofit behind the city's annual Pride celebration and the largest LGBTQ+ organization in the El Paso border region. It staged its first Pride parade in 2007 and has grown the event into a month of June programming that culminates in a downtown parade and festival. Beyond the flagship Pride events, the organization runs fundraisers and community partnerships through the year, often in coordination with the Borderland Rainbow Center. It's the main organizer to follow for dates, routes and details of El Paso's Pride season.