SM boutique hotel Hotels in Seoul – GayOut Guide
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SM boutique hotel

Google (115) 3.6
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What reviewers say

Visitors appreciate the helpfulness of the hotel staff and the unique, comfortable room layouts. However, a significant number of guests complain about a strong, persistent cigarette smell in the rooms, with some finding it unbearable and others noting issues with cleanliness.

72
/ 100
GayOut Score
G3.6
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Address
291-1 Cheonho-daero, Dongdaemun District, Seoul, South Korea
📞
Phone
02-2241-8501

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About this place SM boutique hotel

SM boutique hotel is a small budget hotel on Cheonho-daero in Seoul's Dongdaemun district, listed as gay-friendly. It is a mainstream property and not a gay venue. Its Google rating is 3.6 from just over 100 reviews, so check recent comments on room size and cleanliness before booking. The area is known for its wholesale markets and late-night shopping, and the subway connects it to the rest of the city. Seoul's main gay bar areas, around Jongno 3-ga and the Homo Hill strip in Itaewon, are both reachable by subway in about 20 to 30 minutes.

Features

Card payments accepted Reservation required WiFi Gay-friendly (straight venue) Air conditioning

Insider Tips

Community Reviews

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Google Reviews

Verified by Google
3.6
★★★★★
115 reviews

Based on 115 Google reviews.

이경훈
이경훈 May 2026
★★★★★
Diyor Ibrohimov
Diyor Ibrohimov Apr 2026
★★★★★

👍👍👍👍👍👍👍

ninie arifin
ninie arifin Jan 2026
★★★★★

The hotel staff were very helpful, when I had trouble with a heavy and damaged suitcase, they were willing to accept the storage of my damaged suitcase for 4 days, thank you for helping me and my family so that I could enjoy my holiday happily and happily.

山田勉功
山田勉功 Oct 2025
★★★★★
세파
세파 Feb 2025
★★★★★

The room was small and clean, but the smell of cigarettes was really strong... I went to the front and saw an empty room next to it, so I went in, and sure enough, the smell of cigarettes was no joke. I opened the window, had a drink, went to a karaoke room, and came back late, but the smell still didn't go away. Please keep that in mind.

최준혁
최준혁 Oct 2024
★★★★★
별별콘
별별콘 Oct 2024
★★★★★

The smell in the room was so bad I couldn't stand the headache. I tried to hold on, but it just wouldn't work, so I requested a room change. The answer I got was that it hadn't been a minute or two since I'd checked in, but about 10 minutes had passed, so the room change wasn't possible. They didn't even offer refunds. They asked if this was my first time here. I checked out after 30 minutes.

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20 reviews so far — add yours

Last updated on 9 November 2026

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